Find out how we started, what we do and why we do what we do.
Meet our dynamic, quality-driven team!
Learn more about the leading brands we have worked with and how we help them grow.
Conversion Advantage was founded in 2012 by leading digital marketing strategist, Danté Botha.
Danté has extensive local and international experience. Across his career he has worked with several leading brands including; Ferrero Rocher, L’Oréal, Toyota, Unilever, Sony Pictures, La Motte, Leopard’s Leap, SWAN, Microsoft, Lindt and many more.
He has held senior roles as the National Digital Director of Universal McCann and the Joint Head of Strategy for award-winning digital agency SapientNitro in Australia.Read More
With years of experience combined, we have a qualified team ready to take on your brand.
Find Out More
Many businesses in the United Kingdom, Australia and South Africa have chosen to work with us.
Find Out More
Our values guide us through everything we do.
Quality is our main focus. We have dedicated Quality Control specialists that check every piece of client work in the agency. They’ve been dubbed ‘eagle eyes’, as nothing gets past them.
GREAT CLIENT SERVICE
We make a point of always going the extra mile. With a same day business response rule and a dedicated team behind you, we’ll make sure we’re not just a name at the other end of the line.
As a team of Digital Specialists, continuous learning is an integral part of our ethos. Constantly keeping up with the latest digital developments ensures that our clients only receive the best work.
PASSION FOR WHAT WE DO
We genuinely love what we do! Being passionate creates a happy and innovative work environment that reflects back on client work. We don’t just hire anyone, we hire for passion and skill.
DIGITAL IS OUR THING
We are a 100% pure digital marketing agency that focuses entirely on improving the performance of your brand with the latest technological expertise.
OLD-SCHOOL WORK ETHIC
Conversion Advantage employees have a habit of working until the job is done and everyone is happy. If that means putting in extra hours, the lights come on, so be it. We’ll burn the midnight oil.
The CA office boasts a number of interesting personalities with a wealth of experience.
Senior Digital Marketing Strategist & Founder
Senior Account Manager
See what our clients have to say about our services.
A highly skilled team of digital experts who have helped us elevate our E-Commerce and Digital Marketing. Always innovating and looking ahead. Reliable, consistent and a pleasure to work with.
E-Commerce & Digital Marketing Manager
A first-class approach to digital media and marketing, Conversion Advantage is certainly one of the ‘team’ allowing the brand to succeed to new heights. Professional and experienced staff take customer service and communication to the next level. The understanding of the importance of this relationship, alongside their expertise in marketing and the digital world, sets Conversion apart. A pleasure to work with.
Senior PR Manager
Dante Botha is in a digital league of his own!!! Great workshop – the journey he takes you on is inspirational and motivational. Awesome working with Conversion Advantage – #digitalmaster
Conversion Advantage is a ‘one stop digital shop’!! Not only do they understand strategy and branding, they offer an in-depth knowledge of all things digital – platforms, advertising, communication, measuring. Add to this a can-do attitude and real-time support, they really make a difference to the way a brand takes on their digital business – from building a website to managing targeted advertising.
Conversion Advantage has become an extension of our business and a valuable partner in all our digital efforts. They take the initiative and they identify opportunities for us and have helped us turn them into successful campaigns. I would recommend Conversion Advantage to any business looking for a digital partner.
We have been working with CA since 2016 to enhance and grow Babylove’s online brand presence through all digital touchpoints. CA helped us take our core brand strategy and develop it into a comprehensive digital strategy to engage our target consumers online across multiple channels. They are both proactive and responsive, providing excellent account service even through different time zones. CA provided us with extensive metrics on our performance in each channel on a monthly basis and they constantly strive for improvement using the metrics to drive evolution of their service. They worked comfortably with other agencies in our roster and are flexibleto feedback and actively stay across the fast-moving trends in digital sphere.
Safari Outdoor has been working with Conversion Advantage since 2017, and we have never looked back! They are a team of experts with a passion for digital marketing. Ready for action and always putting their clients needs first, they are definitely the best in the field. We at Safari Outdoor would highly recommend Conversion Advantage if you are looking to build your CI and establish your brand in the world. An absolute brilliant group of people!
Online Social Media Editor